discovering google analytics...

Dec092009

So I’ve been using Google Analytics for a couple of weeks now. And I’m only just discovering how useful it can be when taking full advantage of its crazy in depth tools. Not only does it provide the user with the obvious tracking data – showing the percentage of direct traffic, referring sites, and search engines; but there’s data that you (or maybe just I?) wouldn’t think of being presented: what browsers the visitors of the site are using, the geographical location, and much more. Probably my favourite feature… it let’s you trace the clicking patterns of your website. Pretty cool.

Honestly, if you haven’t checked out Google Analytics, I seriously recommend taking a look into it.

Sidenote: huge fan of the apple magic mouse. Loving the scrolling feature.

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