Urban Equation


BuildGreen was going through changes--in particular, they were changing their name to Urban Equation. They’d had a lot of success under the BuildGreen name, and it really spoke to what they did, providing sustainable design thinking for urban development projects. But there was a problem with the name; it was... Read more »

Creating a Better Built Digital Environment


City planners, architects and developers like to talk about our built environment—the buildings and structures we erect, the space in between and the connections linking it all. It’s an important and useful concept when designing a city’s urban landscape. You can’t just focus on one project, one building or... Read more »

Google My Business Best Practices


Ensuring you have accurate information available online is crucial to your credibility and visibility. And one of the best places to start is your Google My Business listing--it can be your very own piece of Google search real estate...if managed correctly. Here are some of the advantages of listing... Read more »

Three Essential Tools to Test Your Website


When your customers interact with your brand online, it’s critical that you provide them the best experience possible. Your website is the pillar that supports all of your digital marketing efforts. To start improving your online presence, you need to answer three critical questions about your website. In General,... Read more »

Bridging the Knowledge Gap


Achieve content leadership by providing useful, informative and accessible online content. Let’s face it, you bring amazing value and services to your clients. You already use your website to inform and educate, and you might also feel it works quite well. The problem is your website is not being found online.... Read more »

Show You Care


Since 1945, CARE Canada has been a leading humanitarian organization in the world. They began by sending CARE packages to European countries devastated by World War II, and over time, their humanitarian efforts have expanded. Now, they work in 95 countries, helping to alleviate poverty, improve health and education,... Read more »

University of Ottawa Alumni Website


The University of Ottawa (uOttawa) has been a force in Canadian education since it was first established as the College of Bytown in 1848. A defining part of the city and the culture of Ottawa, the university hosts 40,000 students across ten faculties. In 2014, uOttawa developed a new strategic plan, Destination... Read more »

Canada C3


bv02 has a long relationship with SOI, having completed multiple projects in the past with them--from branding work to the development of their main website, studentsonice.com. In celebration of Canada’s 150th anniversary of Confederation, Students on Ice founded the Canada C3 project. This project will take 300... Read more »

United Way Centraide Canada National Website Redesign


United Way Centraide Canada’s mission is “to improve lives and build community by engaging individuals and mobilizing collective action.” UWCC is a major fixture in Canadian philanthropy; for nearly a century, they have been helping better lives in communities nationwide. Currently, United Way Centraide Canada... Read more »

Why a Digital Audit is Important for Success in 2017


Audit is a scary word. Yes, words like digital audit, web audit and SEO audit are scary, but in reality they’re a chance for an exciting opportunity. A digital audit will give you the knowledge you need to enhance online story, presence, credibility and accessibility, and to build meaningful engagements. The... Read more »

bv02’s The Brief - Episode 10: Digital Communications in Higher...


Digital Communications in Higher Education In this episode of The Brief, I had the opportunity to sit and chat with Nichole McGill,  a seasoned digital communications expert and gets her take on digital, personalization, and future opportunities in Higher Ed. In a varied career that includes having set the Web... Read more »